If you’re starting a marquee hire business, you need to plan and have knowledge of when’s the busiest time of year.
It seems obvious – summer. end of blog.
More specifically peak season for most hire companies is from the middle of May to the middle of September. Business will build up and fade away from those points but those are the peak dates.
There are some other things to note:
- Students don’t finish until mid-June, so that means you’ve got several weeks until you can call on your typical source of extra labour.
- August is the month for holidays. You’ll find your bookings will tail off a bit for the month (especially weddings) so that’s the time to let your staff have holidays (and yourself if you’re lucky)
Marquees are becoming more popular during the winter as people realise heating systems have improved. Whenever you’re planning a winter event for someone their number one priority is to make sure it’s warm – plan for plenty of heaters. As word gets round that you supply wamr marquees during winter time you’ll find business picks up in your off-peak months (you may have to offer discounts or incentives to make sure).
Summary: Busiest month -June. Quietest month -February. If you’ve got to be there erecting every marquee then learn to enjoy skiing holidays more than beach holidays 🙂
Thanks for reading