>> event planning articles > Signwriting Vehicles
Most commercial vehicles are sign-written, free advertising makes perfect sense. There are some circumstances in which I wouldn’t sign-write my marquee related vehicles:
- If whoever is driving the vehicle drives it like a go-kart. You will receive phone calls, they will not be pleasant and won’t be doing your local business reputation much good
- If you use premises that are not technically for commercial purposes (anywhere you don’t pay business rates essentially). If an inspector comes round believing that you’re running a business out of the site it is very difficult to argue otherwise if you’ve got vans or trailers marked up ‘Daves Marquee Hire’ around the place. If they’re unmarked then it’s easy to argue that they’re just used for business part-time (or not at all)
- Double cab pick ups, sometimes they’re classed as commercial and sometimes as domestic (never in your favour by the way), if it’s permanently sign-written again it’s hard to argue you should be going through a toll as a domestic vehicle (consider removable magnetic ones)
Lastly if you are going to sign-write your vehicles please don’t put the writing on the front bonnet back to front. Think of the number of vehicles that will see you in their rear-view mirror then think of the number of vehicles coming the other way that will see your sign.
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