Archive for the ‘starting out’ Category

Remind customers of their responsibilities

Monday, October 3rd, 2011

One of our favourite customers has recently had a problem that is interesting to highlight for others in the industry.

They erected a marquee for a client and left it well strapped down. The client then in all their wisdom decided to ‘borrow’ most of the tie downs to anchor down their own gazebos as strong winds were forecast. Lo and behold the strong winds caused damage to the main marquee exactly where the tie downs had been removed.

This is an incredibly rare occurrence, I can think of only one similar incident happening in all my time of marquee hiring so there’s no need to be too concerned but it would be sensible to take precautions.

Essentially you need to ensure the customer is aware of their responsibilities and obligations, for example:

  • ensuring no part of the marquee is dismantled (partially or otherwise), this includes tie downs but also wires or cross-braces on larger marquees
  • not to leave indoor furniture outside -chairs with seat pads and/or covers are often carried outside by guests but not returned at the end of the event leaving them open to rain overnight
  • marquees should be closed up overnight or in strong winds
  • no electrical equipment should be tampered with including any temporary earth rods (used with generators etc)

Ideally have a form that is signed just to cover yourself if anything did happen.

Thanks for reading

Spencer

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Business plans

Monday, July 18th, 2011

When you’re starting a new business venture a business plan is a useful tool to have.  Despite what some might say it’s not essential and watching Dragons Den or The Apprentice you could be forgiven for thinking it’s a case of picking random numbers and adding a zero or 6 to give your 3-year plan.

But a good business plan can save you a lot of work or stop you making an expensive mistake. In my opinion a good business plan should make a sound and compelling argument for why you should start it.

A good article on business plans. Business link are always a good source.

My only slight reservation is don’t get carried away. If you spend too long putting the plan together you’ll use up all that new-venture energy and never get round to actually doing it!

Thanks for reading

Spencer

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The first steps to marquee hire

Monday, June 20th, 2011

This is a conversation I have regularly, you’re interested in starting a marquee hire business and don’t know where to start. This is what I suggest:

Research
Find out who your local competitors are, what marquees they offer and how much they charge for the sort of marquees you’re likely to offer.
If there are hardly any competitors or the local companies all offer much larger marquees then this is a good thing. There’s space in the market for you to exploit.
If there are a lot of companies in your local area that offer similar size marquees to ours/yours then you might need to think twice about starting up. It’s not impossible but it is much harder to get going in a saturated market.

Stock:
The most popular marquees for hiring are 6x12m, 6x6m and 4x8m. If you’re based in a city then it’s more likely to be the smaller, 4m wide marquees that are popular.

What marquees should I buy?
I would recommend starting on a smaller scale initially. All of our marquees are designed along a similar, easy to erect style. If you’ve put one up then you won’t have a problem erecting a different size without practice.
Because of the large stock we carry and swift delivery you can just buy more marquees when you have the bookings for them – to me that makes good business sense, you only buy further marquees when you know you’re getting a return on your investment.

Insurance and misc
If you’re hiring out marquees then you should be covered for public liability insurance. When you buy a DIY Marquee we pass on 3 companies details who specialise in marquee hire cover. We also pass on a copy of the terms and conditions of hire we used to use as a hire company and we can provide some photos to get your website and advertising started.

We always enjoy helping people start up their own marquee hire businesses and will happily chat through any ideas you may have. The above is just a collection of ideas to start you off.

Thanks for reading

Spencer

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Something to think of when buying a marquee

Tuesday, May 31st, 2011

That listing I linked to on eBay was for one of our marquees bought in March with accessories for £1,684 and used once for a wedding. It sold for £1,600. Find me something else wedding-related that holds it’s value that well after using it!

For some reason the last few weeks have gone crazy with requests from people with other makes of marquees wanting spare parts. I’m not sure what it is, whether it’s just the time of year for people to be planning their summer parties or whether there’s just been some unexpected bad weather somewhere but I’d say we’ve had an 800% increase than this time last month.

How does this affect you? Well generally parts of different marquees aren’t compatible with one another so if you have an accident with your marquee you’ve got to go back to the original supplier. But a lot of the requests we have are for other suppliers marquees who clearly state on their website that spares are readily available, which is confusing. I thought everyone was like us who send spares out immediately as the time you need a replacement is invariably when you need the marquee.

Now I’m not trying to criticise all of our competitors, I get on well with most and the reason for that is mutual respect and knowledge that we each offer a good service. But there are some out there who say one thing and do another. What I suggest is if you’re thinking of buying a marquee (whoever it’s from and whatever style it is) you phone them up anonymously saying you’ve got a 2 or 3 year old marquee already and need some spare parts for it, just see what reaction you get and keep that in mind when finding a supplier.

All of this and indeed our philosophy on spare parts comes from my own experience. Years ago I was really in the mire for one weekend and approached our usual supplier only to be hit by a brick wall. It was made very clear that they weren’t going to help me or go out of their way at all. So I approached another supplier we rarely used who bent over backwards to help even meeting us out of hours so we could get the job done. Who do you think we went back to in the future? Years of growth later and we were one of his best customers and I never forgot him helping us out that one nightmare weekend.

I’m not saying we’re the only marquee supplier who offers a good after sales service but just put a supplier to the test before buying. That way you can have more confidence if anything should go wrong in the future.

Thanks for reading

Spencer

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Essential items for your van

Monday, May 16th, 2011

Over time you find there are certain things that you want to have in each vehicle, if you’re starting up then this is the sort of list that you need to equip each van/lorry with:

  • Wire cutters to cut all those cable ties (preferably a few pairs)
  • A few hammers (for nailing down matting/carpet)
  • sledgehammer
  • A pair of steps large enough for whatever size marquees you offer
  • several packs of cable ties
  • spare nuts/bolts/bungees/drop-nose pins whatever easily lose-able small parts your style of marquees use
  • spanners
  • ratchet straps
  • vacuum/leaf blower, whatever you use to clean up flooring
  • map book or sat nav
  • pack of baby wipes to clean hands before putting up linings etc
  • stake puller (if you use them)
  • purlin lifter (if you have the style of marquee that requires them)
  • hard hats (if you’re lifting metalwork over your head then you should wear them)
  • Cloths, bucket and some cleaning fluid (plant sprays are good for keeping cleaning fluid in)
  • a roll of rubbish sacks
  • 13amp fuses
  • selection of screwdrivers
  • 13amp socket tester (worth it’s weight in gold for testing sockets to trace any problem/fault)
  • small container of bleach (in an emergency you can remove marks on a lining at the last minute)

It sounds a lot but most of it will just stay permanently in the compartment above the cab or in a tool box. There are bound to be some things that I’ve missed but these should cover most eventualities that you may face.

Thanks for reading

Spencer

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Advertising

Monday, April 18th, 2011

If you’re starting up in marquee hire a big issue is advertising. How much do you spend and how do you spend it? Obviously we all want to get to a stage where most of our work is coming from word of mouth recommendations (a claim a suspiciously large number of hire websites announce). But if you haven’t had any previous customers then there’s no one to start the recommendation!

Several of our customers have recommended marqueehireguide.co.uk as a good place to obtain useful leads. They also offer (currently) a 3 month free trial so there’s nothing to lose. There are a few directories offering this service but this is the only one I’ve been consistently recommended. I should point out that I am in no way connected with this website, indeed I think it’s actually run by a fellow marquee supplier but I’m just giving an honest recommendation.

Lastly, want to know how to erect a 9x12m marquee in under 30 minutes? Try this marquee.

Thanks for reading.

Spencer

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Showmans show 2010 & more on guttering

Tuesday, August 31st, 2010

After my article a few weeks ago on how to gutter a marquee it was pointed out that I’d left an important part out – remember to pull any slack material of the gutter out away from the marquee as far as possible. If you just leave the extra material in a heap on the floor then the water won’t be taken far from the marquee and more importantly you’re probably kinking up the end of the gutter in the marquee.

For anyone unaware The Showmans Show is a must-visit for any marquee hire business. Every supplier to the trade has a stand there, it’s where you meet all of the required contacts/suppliers as well as keeping in touch with any new products that are coming on to the market.

The show is at Newbury Showground on 20th & 21st October

We’re going to have some new ideas and products available, we’re working on them now so I won’t mention them just in case they don’t get through testing in time!

Thanks for reading

Spencer

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New Marquee Hire Websites and stock photos

Monday, August 2nd, 2010

When you first start up a marquee hire business something you always struggle with is photographs for your website. Obviously we supply a few to get you started but really you want a wide selection showing a variety of marquees and effects for customers to see but until you’ve done a marquee like that you haven’t got any photos of it.

One solution is to buy some ‘stock photos’ (I can’t recommend one particular site so just google it to see what I mean).

If you’ve been in business for a while and suddenly a new business pops up who look as if they’ve already done wedding marquees similar to the Beckhams then this is probably the answer, they just bought some stock photos.

Saying this, you do have to be a little careful here.

  • The photos look good. That’s why you bought them after all but..
  • Chances are the photos aren’t of your style of marquee. What if someone comes along as says – I want one of those!

You also have to be careful of misleading customers (even Burger King are at it). My personal view is by all means use them but be very very selective on the photos you buy. Choose ones that show people having a good time at a wedding/party for example rather than one that shows an unknown marquee in detail.

Thanks for reading

Spencer

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Starting out – get a website set up pronto

Monday, March 15th, 2010

Setting up in marquee hire? Get a website up as soon as you can.

  • websites take a while to appear in google, hence the need to get something online swiftly
  • don’t underestimate the effect search engine optimisation (SEO) can have on your website, getting it on the first page for ‘marquee hire your local area’ will add a LOT of business
  • when people come to a marquee hire website they want photos showing what they’re looking to hire. To help we can supply some sample photographs for you to use until you’ve got enough of your own
  • if you don’t want to do it yourself and don’t have a friend/relative to ask then it’s either get a professional to do it or use our marquee hire template
  • people want to be reassured that you’re reliable and do a good job, try to make sure your wording is written accordingly
  • have your contact details on every page, you want people to get in touch -make life easy for them

Thanks for reading

Spencer

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Got your number.

Monday, March 8th, 2010

A telephone is pretty vital yes? I think we can all agree on that.

The problem you have when running a marquee hire business is most of the time (hopefully) you’re out putting marquees up. So who answers the phone? If you’re large enough to afford office staff then well done (and pretty much stop reading now!)

Option 1. Getting a standard landline

Pros:
Having your local area code will help attract local business.

Cons:
Someone’s got to answer it or they’re expensive to redirect to a mobile. You can ask someone at home to take all calls (if it’s a full-time mum remember that a. they’ll be working harder than you most of the time! and b. screaming kids in the backround isn’t good for either side). I’m not sure what they’re called but you can have your number put through to a company that act as an office – I knew someone who used to do this and got on very well with the service. Finally I’d avoid using an answering machine, you’ll lose a lot of business.

Option 2: Use a mobile number

Pros:
Convenient, it means you can go anywhere in signal and act as an office from your car/van whilst on site.

Cons:
Companies that advertise mobiles are one-man bands, this might stop you getting larger work and growing your business

Option 3: Use an online redirectable number

Pros:
The number can follow you anywhere, easily redirected through to your mobile, landline or a messaging service (if you have to). It’s worth having two mobiles on separate networks to increase your coverage if you use this.

Cons:
You lose the local presence a local area code gives

If I was starting up again I would use an internet redirectable number and wherever I advertised the number  (website, leaflets etc) I would always put the area we covered.

Thanks for reading

Spencer

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