Marquee hire businesses during the winter

It doesn’t matter how big a company you are winter months for a marquee hire business are going to be quieter than the summer. A fool could tell you that. In fact a fool is telling you that!

Business will have gradually slowed down in October and November will be very quiet. It depends on your market whether you’re busy at Christmas (corporate events, parties and New Years Eve bashes). January and February will be quiet (though a very busy time meeting people if you specialise in weddings).  March and April will be like October, not really busy but enough work to get you by and warm up for the summer.

So during the winter quiet months you need to think what you’re going to do. Here’s some suggestions:

  • Take up skiing. Holidays during the summer are difficult, learn to enjoy winter holidays 🙂
  • Maintain your stock, clean what needs cleaning, repair any holes etc you’ve been putting off when you just didn’t have the time.
  • PAT test all your electrical equipment. Unless you fancy going on a one day course this will mean getting an electrician in.
  • Make any new stock you want for next season that it’s feasible to make. Seat pads are a good, easy one to do. Even building your own tables is possible.
  • Make any new carry boxes or containers you may want next year, make racking or whatever’s likely to be needed in your storage facilities.

While you’re coming up with ideas of what to do in preparation for next year you should also plan what stock you’re likely to need. With VAT going up in the New Year any purchases you make (even if you don’t have it delivered until next year) will be at a 2.5% discount. If you’ve got the cash flow available it’s worth getting organised quickly.

Thanks for reading.

Spencer.

  • It's also a good time to get to know your market more, sounds simple, but big wedding fairs happen this time of year and the magazines are already getting ready for Jan/Feb, and a good time to site visit out of the way for next year! (or you could just go back to uni 🙂 )

  • Uni sounds the best option to me 🙂
    To be honest we had very mixed results from wedding fairs, we tried various things including a model marquee and toy planner but all with little response so in the end we gave up.
    Spence

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